If you’re keen to find out what shoppers’ attitudes are towards this coming Black Friday and Christmas then you need to get your shoppers to take part in AL Marketing’s Golden Quarter Survey.
AL Marketing has once again partnered with analytics expert Diane Wehrle to produce the survey, which aims to provide valuable insight into shopper attitudes towards these big shopping occasions.
Results from the Golden Quarter Survey will enable shopping centre management and marketing teams to better focus their activities and budgets around this crucial time of year.
The survey is being distributed to retail destinations across the UK to upload onto their social media channels. Shoppers have until September 8 to give their views on relevant issues. Participation is free of charge.
The national basis of the study will allow useful comparisons for shopping centre management teams to see how their location compares against a national benchmark. If centres receive over 50 responses, AL Marketing will issue a FREE tailored report to provide an analysis of customers that shop at their centre compared to the national benchmark.
Results will be presented on a webinar on October 2 and the report will also be available on AL Marketing’s website.
If you would like more information or would like to participate in the survey, please contact Emily Hill on 07739 341826/ emily@almarketing.com or Alan Thornton on 07730 816996/ alan@almarketing.com.
