The Entertainer has revealed that Pop Mart’s Roboshop will take pride of place in its new Bluewater store opening this week.
The new 3,000sq ft space is set to open in Bluewater shopping centre, from 9am on Saturday 24 May, replacing the retailer’s current, smaller, store from which it has traded since 2011.
On opening day, The Entertainer team will be celebrating in style, with Bluey on hand to meet-and-greet fans, and free LEGO giveaways to the first 600 customers. While stocks last, customers can also receive a free Stitch Styling Head worth £10 when they spend £15 in store.
The Entertainer’s latest store will offer an extensive range of toys and games, including leading brands such as LEGO, Tonies, Barbie, Gabby’s Doll House, Hot Wheels, Peppa Pig and Paw Patrol alongside its Early Learning Centre and Addo private label ranges.
The store will also be home to one of only 10 Pop Mart vending machines in the UK, where shoppers can get their hands on one of the world’s most sought-after “blind box” toys.
Additionally, the new shop will feature a newly developed sensory play wall that invites children to engage their senses and aid their development through games and activities that explore textures, sounds, and movements.
The Entertainer Bluewater will also offer customers a Price Match Promise – guaranteeing not to be beaten on price by any shop in the local area.
The announcement follows recent news that The Entertainer is rolling out the convenience store version of its ToyBox concession format across more than 2,000 Tesco Express stores.
Andrew Murphy OBE, group chief executive officer of The Entertainer, said: “Our latest store opening completes an exciting month for The Entertainer, in which we’ve announced our biggest ever price drop – across almost 800 toys – and significantly expanded our successful partnership with Tesco.
“We can’t wait to welcome customers to our new Bluewater store – the first of what could be as many as eight new store openings in 2025 – and to offering Kent’s toy lovers the very best prices in the mall.”
