Redical, the real estate owner and operator launched by Mikko Syrjanen and Petteri Barman, has announced a key appointment and promotion to its senior leadership team.
Stephen Daniels, formerly vice president of asset management at Jamestown Europe and head of leasing at Hammerson, has joined Redical as head of asset management and regeneration. Meanwhile, Rachel Bradburn, previously leasing director at Victoria Leeds, has been promoted to head of leasing for Redical, acting across the growing portfolio.
Comprising three core assets: Victoria Leeds; The Liberty Romford; and Clayton Square Liverpool, Redical’s handpicked portfolio totalling almost 1.2m sq ft of retail, F&B and leisure, has welcomed significant enhancements and substantial growth. Redical’s vision of fulfilling unrealised potential for its assets has built strong market momentum since its conception in 2020, as it demonstrates its transformative approach, industry differentiation and appetite for growth.
Bolstering this growth and joining its senior leadership, Stephen Daniels will spearhead the asset management team across the portfolio, driving business plan execution and investment performance with a core focus on The Liberty Romford’s regeneration.
Daniels said: “ Whilst a relatively young company, Redical has unquestionably demonstrated to the industry it is a serious player and one which sits proudly amongst the leading corporations out there. However, it is Redical’s ambition, entrepreneurial spirit, unqiue approach and commitment to invest in technology which sets it apart from the rest and really excites me. I’m eager to dive into my new role, helping to maximise the portfolio’s full potential.”
Working closely alongside Daniels, Rachel Bradburn will be responsible for leading portfolio wide leasing strategies, whilst maintaining a core focus on Victoria Leeds.
In addition, The Liberty Romford’s Dan Tucker has moved from asset manager to leasing manager, helping to unlock the full potential of the destination and drive leasing performance under Bradburn’s leadership. Annabel Anderson also joins the Redical team as leasing administrator, managing transaction pipelines and maximising deal efficiencies as the business grows.
Mikko Syrjanen, co-founder of Redical, commented: “Redical’s growth is shaped by our people and we remain committed to strengthening our team with the right talent and leadership. These new additions, together with a series of well-deserved promotions help in positioning Redical to unlock new opportunities and build on our existing momentum as we enter an exciting next stage of growth.”
