Global marketing and PR agency, BWP has been appointed by specialist property asset management company Portus Retail to provide PR across B2B media and manage social channels.
This partnership will see BWP deliver a proactive press office function focused on raising the profile of Portus Retail in the trade media and across its social channels.
BWP will support Portus Retail with news announcements, such as partnerships, new lettings, new projects, and brand positioning. Media outreach will also incorporate national press outreach for business insights.
Portus Retail is a specialist property investment & asset manager. Their highly experienced team are active across Europe and focus on repositioning and repurposing to create viable shopping centres and retail environments.
Peter Todd, founder of Portus Retail said: “BWP’s knowledge and expertise in the retail and property landscape has played an integral role in their appointment. Having worked with BWP on different successful projects over the years we’re excited to see the results of this new partnership.”
CEO of BWP, Richard Beasley said “We are delighted to continue bolstering our partnership with Portus Retail. It is great to work with a brand that is so aligned with BWPs specialism. BWP is a strategically-led brand and marketing agency with over 25 years’ experience in retail and leisure destinations and retail brands, so we’re really looking forward to taking this partnership forward.”