Beauty and wellness weekend to take place at intu Trafford Centre
intu has partnered with Grazia to launch the magazine brand’s first beauty and wellness weekend at intu Trafford Centre on the 28 and 29 of March.
The weekend will host a series of pop-up concessions offering makeovers, interactive experiences and expert advice at points throughout the centre from brands including Benefit, Prai Beauty and Kiko Milano.
There will also be a ticketed Grazia Beauty Lounge with industry expert panels and workshops led by Grazia’s team and a range of stars such as Vogue Williams, Molly Mae Hague and Alive Liveing.
Martin Breeden, centre performance director at intu, said: “intu Trafford Centre is one of the UK’s most popular retail and leisure destinations and a hot-spot for fashion and beauty lovers across the north west so the benefits for Grazia and the brands taking part in this event are clear.”
Grazia’s Publisher, Lauren Holleyoake, added: “We are thrilled to be working with intu to bring together some of the leading brands and voices from the beauty and wellness world, for our first ever Grazia Beauty and Wellness Weekend to intu Trafford Centre. The Grazia audience are beauty obsessives who come to us for advice, news and recommendations, so we are hugely excited to bring that to life in this vibrant retail environment.”