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    Ikea pilots second-hand store concept at Swedish shopping centre

    Iain HoeyBy Iain HoeyNovember 2, 20201 Min Read
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    Furniture giant Ikea is to open a pilot second-hand store for IKEA furniture in Sweden as part of its efforts to reach its 2030 climate targets, according to a report by Anna Ringstrom for Reuters.

    The goods sold at the store, which is opening at a mall in Eskilstuna west of Stockholm, will come from municipal recycling centres in the area, where people can donate furniture.

    After the used furniture is repaired or brushed up in an adjacent repair shop, sell the items at below their initial price, Ikea Sweden’s head of sustainability Jonas Carlehed told Reuters, adding that the store would be a learning process for Ikea about the second-hand business and how to attract shoppers.

    Carlehed told Reuters: “We are making a huge readjustment, maybe the biggest IKEA has ever made, and one of the keys to reaching (the targets) is to manage to help our customers prolong the life of their products.”

    “(The mall) has lots of knowledge of customers’ thoughts on second-hand retail, and of what triggers customers to donate products,” he said, adding that Ikea will evaluate the project after six months and thereafter decide whether to roll it out to more markets.

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    Iain Hoey

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