Premium French brand, IKKS Paris is giving kids the chance to kick start their modelling career with an opportunity to be featured in its SS23 campaign. Following the retailer’s ethos of “being yourself”, the brand will launch a competition, running from October 20 to November 5, which invites real people and patrons of the brand to become the face of its new childrenswear campaign.
The competition is
open to children aged two to 15
years with a simple entry process. Entrants can head to either the Carnaby Street or King’s Road
store to have a photo taken by their parent, which they can then upload to the IKKS Paris website themselves with
When the competition is complete, six winners will be chosen from the age of two to 15 years – three girls and three boys. The six winners will then be invited on a trip to Paris for a photoshoot to make their modelling debut. Travel and accommodation will be provided by IKKS Paris for each winner and one guardian.