Designer outlet group McArthurGlen, has today (12 April) officially opened its major new £160 million fashion destination, McArthurGlen Designer Outlet West Midlands.
The arrival of the landmark centre is he group’s first UK opening in over 20 years, as well as a return to the market where it introduced the concept of designer outlet retailing in Europe with Cheshire Oaks in 1995.
It is McArthurGlen’s seventh British designer outlet, joining its leading destinations in Ashford, Bridgend, Cheshire Oaks, East Midlands, Swindon and York, and it is the group’s 26th across Europe and in Canada.
“This opening represents not only a huge milestone for McArthurGlen as we continue to grow our European footprint, but a defining moment for brick-and-mortar retail as the only stand-alone shopping centre to open in the UK this year. As we emerge into a new consumer landscape, we know customers still crave the extraordinary day-out shopping experiences and moments of magic that only physical retail can offer, and we remain extremely confident that West Midlands will deliver this,” commented Susie McCabe, Co-CEO of McArthurGlen.
A ‘landmark’ retail destination
Located just 30-minutes from Birmingham, Designer Outlet West Midlands provides customers with open-air retail and leisure spaces, offering up to 80 brands in its first phase.
Underlining the centre’s fashion offer is a collection of international brand partners, including: Coach, Kate Spade, Hugo Boss, Levi’s, Lacoste, Tommy Hilfiger, Guess, Calvin Klein, Ted Baker, Reiss, Kurt Geiger, Gant, Radley and Joules.
Completing the line-up of names in sportswear and athleisure are: Nike, Adidas, Under Armour, Asics and Skechers, while Wagamama, Starbucks and Five Guys are the first food and beverage brands to open.
The destination also features a children’s adventure playground adjacent to the nature reserve, luxury guest amenities, a dancing fountain, a bespoke sculpture and a Changing Places facility.