Immersive concept store to open in Victoria Quarter
British luxury brand Mulberry has announced that it is to open a new concept store in Hammerson’s flagship destination Victoria Leeds. The new 3,000 sq ft store will open on 27th November in Victoria Quarter.
The brand has described the new concept as having drawn inspiration from Britain’s art and natural landscapes combined with its bold architectural forms, and encourages visitors to immerse themselves in the Mulberry world. The brand currently has a smaller store in Victoria Quarter.
Ian Earnshaw, commercial director at Mulberry, said: “I am delighted that we are launching our new store concept in Victoria Quarter. Leeds has always been, and will continue to be, an extremely important market for the brand. We are very excited to offer all of our omnichannel and after-sales services in a seamless customer journey, while showcasing all product categories in the Mulberry universe.”