The Mercers’ Company has announced that the Milan inspired hair salon, Patrizia Manias, has opened its debut central London store in Covent Garden, following the success of its current shop in Battersea.
Located at 20-22 Shelton Street in the the West End, Patrizia Manias’ latest salon spans nearly 1,000 sq ft. Complete with a secret door leading to an inner beauty sanctum, the salon also offers exclusive T-Shape treatment for body remodelling and facial skin rejuvenation.
Stefano Gambatesa, creative director at Patrizia Manias, commented: “Opening a salon in the nation’s capital had always been a dream for us at Patrizia Manias, and we are excited to welcome visitors to experience our store; our ultimate goal is that we want all our guests to leave feeling good as well as looking good.”
Simon Taylor, property director at the Mercers’ Company, added: “We are always looking for brands that can bring something unique to our destination. As an established Italian brand, Patrizia Manias is a brilliant addition to Covent Garden and the array of international brands already on offer here. The salon will provide the ideal ‘retreat’ for those looking for that bit of luxury post-lockdown and we are confident the business will appeal to the capital’s Londoner base.”
Hanover Green acted on behalf of the Mercers’ Company and Patrizia Manias represented themselves.