Specialist UK leisure and property agency, Shelley Sandzer, has announced locations for two new gym concepts in Camden: Rumble, the environmentally-conscious boutique fitness studio and Circuit Society, the franchise-led fitness brand.
Both fitness concepts will take a share of a unit on 86-88 Delancey Street.
Rumble’s Camden site will be its second in London. The brand offers fitness experiences that centred around low carbon footprints and environmentally conscious products, with the brand planting a tree for every workout completed.
Rumble will occupy the front unit of 86-88 Delancey Street, with a single floor fitted space, as well as a café area serving delicious food from Avobar.
Circuit Society, the franchise-led fitness brand, will also be joining Camden later this month and is set to occupy the rear of 86-88 Delancey Street, spaning a two-floor gym space, and offering a business model designed to make gym owners out of its staff, clients, and industry professionals.
Circuit Society classes are designed around six fast-paced stations, with cardio and strength as the basis for all workouts.
Lenka Chubuklieva, director of Rumble, commented: “The junction between Primrose Hill and Camden is the perfect location to open our second UK site for Rumble. The vibrancy, ambiance, and energetic nature of the community aligns with our concept, and we are excited to begin this next phase of our brand’s journey.
“We are grateful to Shelley Sandzer for providing top-class advice and guidance in locating this new site for us, and are excited to launch our new space, and for more consumers to experience what makes Rumble training so special.”
Nick Weir, joint managing partner of Shelley Sandzer, added: “Fitness is a key component to any destination, and it’s important to continue investing in new experiences and provide communities with choice.
“We are seeing more often that complimentary brands are coming together to create great experiences, and in this case, a fitness eco-system within Camden. Both Rumble and Circuit Society offer fitness concepts, but with very different business models and it’s great to embrace this change.
“There is no doubt that consumers in Camden will enjoy these two spaces, setting the brands in good stead for further expansion across London and the UK.”
Shelley Sandzer acted for the landlord. Torridon represented Rumble whilst Lewis Craig represented Circuit Society.