Historic warehouse becomes Kerb’s first permanent venue
Street food pioneers, KERB, are set to open the doors to their first-ever permanent home following the transformation of a historic warehouse in the heart of London’s West End. Occupying 24,000 sq ft, Seven Dials Market is the new all-day destination packed with 25 independent food businesses all with roots in the city’s streets and markets.
The Market is divided into two distinct areas; Cucumber Alley, an indoor lane of specialist London producers, and Banana Warehouse, home to an array of renowned street food traders and brand-new restaurants.
The Seven Dials Market also includes a one of a kind bookshop, Market Bookshop, dedicated to showcasing London’s food, drink and culture in literature. It will stock over 400 food, drink and urbanist titles, with new books added to the collection each month, and at night it will turn into a private dining room and events space for hire.
Petra Barran, founder of KERB, said: “Seven Dials Market has been a long-standing dream of ours and a complete labour of love for myself and all the team. Our ambition is to build not only a home for excellent, independent food businesses to grow, but a welcoming, open space for everyone to enjoy a big slice of London.”
Julia Wilkinson, group restaurant strategy executive at Shaftesbury, said: “Seven Dials Market’s fantastic line-up of 25 independent F&B operators will add an exciting new dimension to Seven Dials as one of the West End’s leading locations We are confident the combination of operators, the division of the space into different areas, such as Cucumber Alley and the Market Bookshop, each providing their own unique experience, will bring something quite different to not just central London, but the F&B sector more generally.”
