Retail Destination
    • FREE Email Newsletters
    • About Us
    • Advertise
    • Contact Us
    • Subscribe
    Twitter
    Retail Destination
    • News
      • Acquisitions
      • Appointments
      • Facilities
      • F&B
      • Footfall
      • Marketing
      • Store opening
      • Store signing
      • Technology
    • Development
      • Construction
      • Investment
      • Leasing
      • Planning
    • Products & Services
    • Sponsored Content
    • Events
      • Sceptre Awards 2024
      • Retail Destination Live 2025
    • Digital Editions Archive
    Twitter
    Retail Destination
    Commercialisation

    Victoria Square Belfast hosts drive-thru fashion show

    Iain HoeyBy Iain HoeyOctober 11, 20212 Mins Read
    LinkedIn Facebook Twitter Email
    Share
    Facebook Twitter LinkedIn Email

    Victoria Square in Belfast staged a sold out ‘drive-in’ fashion event, created by the Victoria Square marketing team,  to showcase its array of fashion brands within the centre. 

    Ticket holders were treated to an hour-long fashion show within Victoria Square’s car park with 30 models showcasing 60 looks from the wide variety of fashion brands in the centre. The show was accompanied by live DJ’s and percussion performances, hosted by presenters of Northern Ireland’s biggest commercial radio station, Cool.

    Tickets for the experiential event sold out within three hours and attendees received gifts including products from Starbucks, FitPink, Boux Avenue, Rituals and The Body Shop as well as a £10 gift card for the centre.

    Guests were also treated to Tony Macaroni pizzas, served directly to them in their cars during the interval, highlighting just one of Victoria Square’s popular food and beverage operators.

    Commenting on the event, Russell Banham, UK head at Commerz Real, said: “We really wanted to host a different experience for our visitors and highlight our extensive retail offering in an exciting way. This concept has highlighted the very best of Victoria Square’s retail offer. It shows how the centre is always striving to capture unique and special experiences for our visitors.” 

    Lambert Smith Hampton and Savills are joint agents for Victoria Square. Victoria Square is managed by the Lambert Smith Hampton’s Belfast office.

    Previous ArticleSt David’s Cardiff adds two independent brands
    Next Article Edinburgh’s St James Quarter adds Reiss
    Iain Hoey

    Read Similar Stories

    Xscape Milton Keynes celebrates 25 years

    May 20, 2025

    SPYSCAPE to open in Covent Garden

    May 20, 2025

    Schroders Capital partners with Be.EV for fast-charging solutions

    May 14, 2025
    Latest News

    Xscape Milton Keynes celebrates 25 years

    May 20, 2025

    SPYSCAPE to open in Covent Garden

    May 20, 2025

    Leading brands recommit to Manchester Arndale

    May 20, 2025
    Sponsored Content

    Why Destination Retail is Charging the Way Forward for the UK’s EV Infrastructure

    May 1, 2025

    Powering retail growth: charging ahead towards net zero

    October 1, 2024

    Twin Benefits

    May 30, 2024
    © 2022 Lewis Business Media. All Rights Reserved.
    Lewis Business Media, Suite A, Arun House, Office Village, River Way, Uckfield, TN22 1SL

    Privacy Policy | Cookie Policy | Terms & Conditions

    • Retail Destination Live
    • Sceptre Awards

    Type above and press Enter to search. Press Esc to cancel.

    We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “ACCEPT ALL”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
    Cookie SettingsREJECT ALLAccept All
    Manage consent

    Privacy Overview

    This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
    Necessary
    Always Enabled
    Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
    CookieDurationDescription
    cookielawinfo-checkbox-advertisement1 yearSet by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the "Advertisement" category .
    cookielawinfo-checkbox-analytics1 yearSet by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the "Analytics" category .
    cookielawinfo-checkbox-functional1 yearThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
    cookielawinfo-checkbox-necessary1 yearSet by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the "Necessary" category .
    cookielawinfo-checkbox-others1 yearSet by the GDPR Cookie Consent plugin, this cookie is used to store the user consent for cookies in the category "Others".
    cookielawinfo-checkbox-performance1 yearSet by the GDPR Cookie Consent plugin, this cookie is used to store the user consent for cookies in the category "Performance".
    PHPSESSIDsessionThis cookie is native to PHP applications. The cookie is used to store and identify a users' unique session ID for the purpose of managing user session on the website. The cookie is a session cookies and is deleted when all the browser windows are closed.
    Analytics
    Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
    CookieDurationDescription
    _ga2 yearsThe _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
    _gat_gtag_UA_31822138_191 minuteSet by Google to distinguish users.
    _gid1 dayInstalled by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
    Advertisement
    Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
    CookieDurationDescription
    OAID1 yearThis cookie is set when an AdsWizz website visitor have opted out the collection of information by AdsWizz service or opted to disable the targeted ads by AdsWizz.
    SAVE & ACCEPT
    Powered by CookieYes Logo