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    Apple chooses Midsummer Place for its second next-gen store

    Tracy WestBy Tracy WestJuly 4, 20242 Mins Read
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    Midsummer Place in Milton Keynes is adding to its existing line-up following a number of recent new signings and expansions at the centre.

    Apple has taken a new, bigger unit in the shopping centre. The new letting will deliver a next generation Apple store, the second to open in the UK and the first outside of London. Apple will occupy circa 13,000sq ft, which is 8,000sq ft more space than previously. Its former unit is part of the wider asset management strategy for Midsummer Place, with more announcements expected.

    An exciting leisure offer is also due to open at Midsummer Place with the introduction of Lane 7, which will be opening its largest location yet – complete with facilities not seen elsewhere. This will open alongside Frasers in the final quarter of this year. These brands will complement the current fashion offer alongside the recent introduction of new F&B food pods to enliven the recently transformed Boulevard.

    Simon Anderson, director at Ellandi, the asset and development managers for Midsummer Place said: “There has been a strong start to this year with a wave of new lettings at Midsummer Place. These are testament to continued occupier interest in the scheme and complement the existing brand offer in place. 

    “Apple’s choice to open the second of its next generation stores in the UK at Midsummer Place is testament to the strength of this evolving line-up, as well as Milton Keynes’ diverse shopper demographics.”

    As a result of the new lettings, over 100 additional jobs will be created in the centre.

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    Tracy West

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